Services
Product
management
Product strategy
Product Roadmap Definition
Launch strategy
Go-to-Market strategy
Agile Project Management
Conversion rate optimisation
Product Roadmap Definition
Launch strategy
Go-to-Market strategy
Agile Project Management
Conversion rate optimisation
Product Roadmap Definition
Launch strategy
Product management involves overseeing the entire product lifecycle to ensure digital products meet customer needs and achieve business goals.
Lean Start-up Process.
Step 1: Learn
By creating and testing hypotheses, you can make data-driven decisions that lead to product improvements. We focus on launching a Minimum Viable Product (MVP) early, so you can gather essential insights and feedback, accelerating the learning process. This is your first iteration, and we continue to analyse user analytics and feedback to inform future iterations.
Step 2: Build
In the Build phase, you utilise Agile development practices for rapid, incremental improvements. Prioritising high-value features and iterating based on customer feedback, this phase focuses on reducing time to market and minimises waste. Building quickly and efficiently is essential for faster iterations in order to find product-market fit.
Step 3: Measure
The Measure phase involves tracking actionable metrics and KPIs to assess product performance and user engagement. Every business has business objectives, which are driven by the product. We ensure that we capture all the data we need to impact the metrics that matter.
Learn, Build, Measure, Repeat. To systematically build value.
Our expertise
Lean canvas
User personas
Value proposition canvas
User journey map
Metrics plan
User interviews
Roadmap planning
Lean canvas
User personas
Value proposition canvas
User journey map
Metrics plan
User interviews
Roadmap planning
Lean canvas
Product Roadmap Definition
Product Roadmap Development: Helping clients define their product vision and goals, and creating a roadmap to guide their product development and launch.
Launch strategy
Product Launch and Go-to-Market Strategy: Helping clients launch their products successfully, and creating and executing go-to-market strategies to drive adoption and growth.
Agile Project Management
Agile Project Management: Managing product development using agile methodologies, such as Scrum, to ensure efficient and effective delivery of the product.
Technical product management
Technical Product Management: Overseeing the technical aspects of product development, such as architecture, technology selection, and integration with other systems.
Conversion rate optimisation
Conversion rate optimization (CRO) is the process of improving the percentage of users who take a desired action, such as making a purchase, or using a particular feature.
"It isn't 10,000 hours that creates outliers, it's 10,000 iterations." - Naval Ravikant, Founder of AngelList
5.0
With the new site, the client has been able to grow their business further, recording over 200 registrations and 100-plus purchases in two months. Thought&Function leverages their knowledge and technical expertise to deliver quality results. They’re also proactive in addressing issues and requests.
"They’re a one-stop shop for our web development needs."
- James Hurley, Co-Founder, Ted's Health
"They’re a one-stop shop for our web development needs."
- James Hurley, Co-Founder, Ted's Health
4.5
Since Thought&Function took over development, the app’s downloads have increased 1,000x — from 5,000 to 59,000. The team delivers on time and budget, and their communication has improved throughout the project. Moreover, they utilize best practices, and their problem-solving approach stands out.
“Thoughts&Function’s team delivers everything we need.”
- Florian Branstetter, Founder, Teledoc.
“Thoughts&Function’s team delivers everything we need.”
- Florian Branstetter, Founder, Teledoc.
5.0
Acquired by health heroWhat started as a small app has grown to over 10 million users in the UK. The platform also mitigates needless doctors' appointments by helping users determine if they can treat themselves. With a flexible development plan, Thought&Function continues to augment the internal dev team on new features.
"They are great people to work with, are very honest and up-front"
- Alfonso Ferrandez, CTO, Doctorlink.
"They are great people to work with, are very honest and up-front"
- Alfonso Ferrandez, CTO, Doctorlink.
5.0
Thanks to their pragmatic approach and long-term strategy, Thought&Function achieved every milestone and delivered a vastly improved product ready to grow. The team was very hardworking and collaborative, embracing the client’s culture and demonstrating a genuine commitment to achieving success.
“Thought&Function truly cared about what we were doing.”
- Niraj Dattani, Founder, Now To How.
“Thought&Function truly cared about what we were doing.”
- Niraj Dattani, Founder, Now To How.
4.5
Thought & Function’s efforts have been met with positive acclaim. The team is communicative, skilled, and deadline driven. Customers can expect a company that integrates well into the rest of the team.
"They've proactive and helpful at every stage of the way."
- Laurel Gray, Head of Product, Allplants.
"They've proactive and helpful at every stage of the way."
- Laurel Gray, Head of Product, Allplants.